About

Hello! I’m an award-winning journalist and consultant with over 15 years’ experience, specialising in beauty and wellness.

As a multi-platform editor, I’ve worked on some of the UK’s leading print and digital publications. Most recently, I was the Associate Beauty Director at Glamour UK. Before this, I held staff positions at Marie Claire, Stylist and Cosmopolitan and I became a contributing beauty editor for Allure, Vogue Scandinavia and Harper’s Bazaar Arabia.

My work has appeared in Elle, Grazia, Condé Nast Traveler, Harrods Magazine, Bazaar, ES Magazine, Women’s Health, Country & Townhouse, Boots Health & Beauty and Hello! Magazine. I have also been published in Glamour US, Teen Vogue and in international editions of Vogue, Elle, Vanity Fair and GQ. In all my roles, it has been my job to bring beauty to life through engaging features, creative visuals and traffic-driving digital franchises.

Recent consultancy and copy-writing projects have included Unilever, Dove, Charlotte Tilbury, Elemis, Avon Fragrances, Harklinikken and the Ouronyx Clinic, where I have helped these brands to convey their message in a thoughtful and targeted way via social media, the creative direction of their campaigns and newsletter/email content.

To commission me in any of these capacities, please contact fiona.embletonbeauty@gmail.com.